May 09, · In its six years of pursuit of greater customer satisfaction, Airtel has redefined the business through marketing innovations, continuous technological up gradation of the network, introduction of new generation value added services and the highest standard of customer care Jan 25, · A study on customer satisfaction on airtel and creating awareness in customers towards airtel features regarding to the land line & broadband services.? To know the company performance in different department on customer blogger.comted Reading Time: 9 mins Feb 15, · “CUSTOMER SATISFACTION ON MOBILE POSTPAID CONNECTION” AT BHARTI AIRTEL LIMITED (HYDERABAD) A Project Report submitted to VISHWA VISHWANI Institute of Systems & Management (AICTE) In partial fulfillment of requirement for the award of POST GRADUATE PROGRAM (DEGREE) IN BUSSINESS MANAGEMENT for the session Submitted By: RAJU
A Study on Customer Satisfaction on Airtel Example | GraduateWay
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Actions Shares. No notes for slide. study of customer satisfaction on Airtel 1. I also further state that the project has been prepared by my own with the primary, which was essential for the completion of the project. Every project involves contribution of many people.
This project also bears the imprints of many people and it is a pleasure for me to acknowledge and thank all of them. I am deeply indebted to MRS. xxxxx who acted as a mentor and guide, providing knowledge and giving me her valuable time out of her busy schedule, at every step throughout the project. I also take the opportunity to express my sincere gratitude to each and every person, who directly or indirectly helped me throughout the project and without anyone of them this project would not have been possible.
The immense learning from this project would be indelible forever. XXXXX Enroll. EXECUTIVE SUMMARY Airtel comes to you from Bharti Cellular Limited - a part of the biggest private integrated telecom conglomerate, Bharti Enterprises. Bharti provides a range of telecom services, which include Cellular, Basic, Internet and recently introduced National Long Distance.
Bharti also manufactures and exports telephone terminals and cordless phones. Apart from being the largest manufacturer of telephone instruments in India, research paper on customer satisfaction in airtel, it is also the first company to export its products to the USA.
Bharti is the leading cellular service provider, with a footprint in 15states covering all four metros and more than 7 million research paper on customer satisfaction in airtel customers.
TABLE OF CONTENTS S. Topic Page No. EXECUTIVE SUMMARY 3. Chapter 6: Conclusion 8. com 1. India has a fast-growing mobile services market with excellent potential for the future. With almost 5 million subscribers amassed in less than two years of operation, India's growth tempo 6 7.
has far exceeded that of numerous other markets, such as China and Thailand, which have taken more than five years to reach the figures India currently holds. The number of mobile phone subscribers in the country would exceed 50 million by and cross million byaccording to Cellular Operators Association of India COAI. Subscribers in certain regions can acquire the handset at almost no cost, thanks to the mass-market stage these technologies have reached internationally.
This should lead to increased subscribership. This market is growing at an extremely fast pace and so is the competition between the mobile service providers.
With the presence of a number of mobile telephony services providers including market leaders like Airtel, Reliance, Idea, Vodafone, Tata Indicom etc who are providing either of the two network technologies such as Global System for Mobile Communications GSM and Code Division Multiple Access CDMA. In cellular service there are two main competing network technologies: Global System for Mobile Communications GSM and Code Division Multiple Access CDMA.
The mobile telephony services providers Airtel, Vodafone, have been competing research paper on customer satisfaction in airtel for their market share with MTNL, Tata Indicom, research paper on customer satisfaction in airtel, Reliance and Idea Cellular entering into the foray, this tussle has only research paper on customer satisfaction in airtel more tough. With major market share in the hands of the likes of Reliance, Airtel, Vodafone, Idea Cellular the others have been finding it difficult to compete in the market.
The Telecom Regulatory Authority Of India TRAI has been playing an important role in keeping a watch on these existing players and bringing new environment as well as policies and reforms for these Mobile Telephony Service Providers and permitting them to provide mobile telephony services including permission to carry its own long distance traffic within their service 7 8. area without seeking an additional license. The Operators would be required to pay a one-time entry fee.
The basis for determining the entry fee and the basis for selection of additional operators would be recommended by the TRAI. Although the cellular services market in India grew during the late s as the number of players increased and tariffs and handset prices came down significantly the growth was rather marginal.
This was because the cellular service providers offered only post-paid cellular services, which were still perceived to be very costly as compared to landline communications.
Following this realization, the major cellular service providers in India, launched pre-paid cellular services in the late s. The main purpose of these services was to target customers from all sections of society unlike post-paid services, which were targeted only at the premium segment. Such as social, psychological and personal.
And also understanding the consumer attitudes and their buying motives by means of company brand image. Telecom company Bharti Airtel is the flagship company of Bharti Enterprises. Mobile services 2. The Enterprise Services group has two sub-units — carriers long distance services and services top corporates.
All these services are provided under the Airtel brand Airtel comes to you from Bharti Tele-Ventures Limited - a part of the biggest private integrated telecom conglomerate, Bharti Enterprises. In its six years of pursuit of greater customer satisfaction, Airtel has redefined the business through marketing innovations, continuous technological up gradation of the network, introduction of new generation value added services and the highest standard of customer care.
Bharti is the leading cellular service provider, with an all India footprint covering all 23 telecom circles of the country. It has over 25 million satisfied customers. Bharti Airtel limited is a telecom MNC headquartered in New Delhi India, with a presence in 20 countries across the world its the 4th largest telecom company in the world research paper on customer satisfaction in airtel terms of subscribers base which was over million as on July Airtel is also the largest telecom company in India and the second largest in country mobile operator by subscriber base after china mobile, research paper on customer satisfaction in airtel.
Sunil Bharti Mittal is the head of Airtel. Airtel is the largest provider of mobile telephony and second in terms of fixed telephony and also provides broadband and DTH services.
Airtel became the first Indian company to get gold certification by CISCO. Cellular telephony was introduced in India during the early s.
At that time, research paper on customer satisfaction in airtel, there were only two major private players, Bharti Airtel and Essar Essar and both these companies offered only post-paid services. Initially, research paper on customer satisfaction in airtel, the cellular services market registered limited growth. Moreover, these services were mostly restricted to the metros.
Other factors such as lack of awareness among people, lack of infrastructural facilities, low standard of living, and government regulations were also responsible for the slow growth of cellular phone. SWOT ANALYSIS SWOT analysis is a strategic planning method used to evaluate strength weaknesses, opportunity and threats involved in a project or in Business. SWOT analysis will give us a quick review of an organization current status.
Three years back we had established satellite based gateway for internet access. This was the first gateway by a private operator. Now we have established our fibre gateway on Network i2i, first private submarine cable owned by us and SingTel.
Our high quality fibre-based, fixed line networks in Delhi, Haryana, Tamil Nadu, Karnataka, Madhya Pradesh and Chahattisgarh, intensively covers the most prominent commercial and business districts in the country. We provide the power of last mile fixed line network to bring end-to-end voice and data solutions.
And it powers the services of India's leading private telecom service providers -cellular, fixed line and internet through Our Long Distance Services. AIRTEL BROADBAND Bharti Televentures is the fixed line operator business of Airtel. In the recent branding exercise, all the services have been offered under the Airtel brand.
Data is the next driver for growth. This is clear to the operators who have belatedly realized the implications for having a pie in all the segments of telecommunications.
Lecture 10: Customer satisfaction and service quality
, time: 19:04customer satisfaction on airtel
Feb 15, · “CUSTOMER SATISFACTION ON MOBILE POSTPAID CONNECTION” AT BHARTI AIRTEL LIMITED (HYDERABAD) A Project Report submitted to VISHWA VISHWANI Institute of Systems & Management (AICTE) In partial fulfillment of requirement for the award of POST GRADUATE PROGRAM (DEGREE) IN BUSSINESS MANAGEMENT for the session Submitted By: RAJU Oct 03, · Most of the customersaren’thappywiththe Executives. Most of the customersare unhappy,as theirproblemsare notbeingsolvedimmediately. Nearly 40percentage of the customers don’t feel good about the network coverage areas where networkcoverage ispoor. Most of the of the churned-out customers are well satisfied with the good network of Airtel but are not satisfiedwiththe So here my theoretical framework treats customer satisfaction as overall satisfaction. Customer satisfaction factors of prepaid customers of Airtel. In mobile telecommunication industry, there are direct and indirect factors that influence customer satisfaction. The most important factors that influence customer satisfaction for prepaid customers of Airtel which relates basically with after sales
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